LaQuan Smith and BigCommerce Team Up to Launch First-Ever “See Now, Buy Now” Fashion Week Presentation

LaQuan Smith and BigCommerce Team Up to Launch First-Ever “See Now, Buy Now” Fashion Week Presentation
Today, BigCommerce is proud to announce our partnership with celebrity designer LaQuan Smith in launching the first-ever immediately shoppable Fall/Winter 2016 collection. For his New York Fashion Week presentation, Smith has collaborated with the BigCommerce team to specifically tailor his new line to online consumers around the world, following a "see now, buy now" approach, often referred to in...